Who We are?

A Buenos Aires-based Creative branding studio led by Maricarmen Maldonado, Creative Director and founder of Mariland Studio.

Our approach combines creative direction with strategic clarity, turning intuition into a clear, actionable process to build brands that work in practice and move people in experience.

Working across LATAM, USA and Europe.

This is the creative director behind the thinking.
Mari transforms creative sensitivity into strategic direction, helping businesses create brands that truly connect.

The Background

With over nine years of experience in Art Direction, Branding, and Creative Direction, Mari has worked with a diverse range of brands in Perú, Argentina, the USA, Spain, México, Brazil, Chile, Colombia, and Uruguay.

Throughout her career, she has worked with renowned companies like Movistar, ExxonMobil, Visa, Mobil 1, Falabella Group, Mercedes-Benz, Samsung, Lego, Coca-Cola, Microsoft, Kellogg's, Prime, LG, Nike, among others.

Currently working with Voltaje, leading campaigns for Volkswagen Argentina.

And mentoring new waves of creatives in the advertising industry.